The idea of having LOVE tattooed on ones body, going through the pain to express something, is a romantic notion. Equally to have HATE tattooed may also suggest a passionate approach. Traditionally tattoos of this description may have different cultural meanings. They may have been chosen by skinheads or Hells Angels for example and remain permanent visuals. In this film however, the sentiments are not permanent and just like the tattoos on the skin, in time disappear.
The viewer will be able to see a narrative unfolding. The story of love often involves a feeling of deep commitment including raw emotions of happiness and pain. As the tattooist makes the letters in turn, the skin begins to bleed. By performing this piece, the film is a representation of that commitment – it symbolises the giving of oneself – all or nothing, giving blood. The idea of the blood seeping and breaking the surface of the skin further enhances this notion and references a feeling of pain.
In this story, the film ends with HATE – literally speaking of course, but again is intended to represent the experience of everything turning sour, it all going wrong and becoming abhorrent.